| Home | FREE
QUOTE | FAQs | Custom
Samples | Music
Jukebox | Testimonials | Players | Pricing | Contact
Us | |
....  |
 Please locate the article which is most relevant to the information you are seeking and click on it below... |
 |
|
Music On Hold | Free 16-Minute Audio Report Answers All Major Questions and Concerns Regarding On Hold Messaging - Give me 16 minutes and I'll give you an education to help you make the best decision for your business, even if it's not with us. New to Custom Messaging and Music on Hold? Learn what is custom on hold messaging? And how is it used? How much does it cost? - Short report on the most common questions asked when getting your feet wet in an easy to read format. If you're new to music on hold, then start right here. Message On Hold | The Little Legal Mistake That Can Cost You As Much As $150,000 in Fines - Most business owners do not know what is and what is not legal regarding on hold music and copyright infringement. Find out what you need to know about the law right now to avoid costly fines. Avoiding Common Pitfalls When Using Music On Hold for Your Business - Just another confusing subject to learn about? Not quite. Find out the 20% of facts that make up 80% of importance to you. How to Avoid Long Term Contracts When Buying On Hold Messaging - We already know you don't like being bound by contracts, especially for something so affordable and simple. Learn more about pricing models. Music On Hold | 7 Do's and Don'ts When Putting Your Callers On Hold - Quick guide for busy professionals that gives you the "meat and potatoes" of putting callers on hold and leaves off "the fixins." On Hold Messaging and Music | How to Make Money Simply By Putting Customers On Hold - Yes, it's true! Read this quick cut sheet to learn how to increase your bottom line by actually putting people on hold. Custom Music On Hold | The 7 Vital Facts You Must Know About Your Callers - Again, a short but highly concentrated white paper on the most important facts you need to know about your callers to make the best decisions for your business. |
100% Puppy-Approved |
| Home | Legal | Sitemap | Back to Top | Contact Us |
|
| Home | FREE
QUOTE | FAQs | Custom
Samples | Music
Jukebox | Testimonials | Players | Pricing | Contact
Us | |
Music On Hold Tips | 7 Do's and 7 Don'ts When Putting Your Callers On Hold
Here's where the “ rubber meets the road ” about music on hold so please listen up. There are a vital few things that you must do AND a vital few things you must NOT do, when placing callers on hold. Learn what they are below... 7 “ Don'ts ” When Dealing With Your On Hold Callers: • Don't put your callers on hold in silence because 70% hang up within the first minute • Don't put you callers on hold in silence because they hate it and it costs you money in lost sales • Don't put your callers on hold in silence because it makes you look amateur and unprofessional • Don't put your callers on hold using a radio or music CDs because it is illegal and the legal fines are very steep (up to $150,000 per song) • Don't alienate callers and indirectly send good business to your competitors • Don't think that first time callers aren't skeptical, jaded, paranoid and untrusting because THEY ARE! Don't give them a reason to justify their expectations • Don't do nothing after reading this report. Act now, while this is fresh in your mind.
7 “ Do's ” When Dealing With Your On Hold Callers: • Do replace the Silence or Radio and/or Music CDs on hold with a custom, and professional, on hold production. • Do give your on hold listeners something entertaining to listen to while waiting on hold (custom on hold messaging). • Do show them that their call is important by letting them know that they are on hold, and you'll be back to the line shortly. • Do choose to impress your callers and reduce your hang ups with a custom, and professional, on hold production. ( Music on hold ) • Do take the opportunity to communicate with your “ captive audience ” and help them learn how your products and services can help make their lives better, meanwhile increase your profitability . • Do realize that a custom on hold production is a small investment to make in exchange for reduced hang-ups, more informed / happier callers, and increased profitability. • Do decide to take action TODAY and learn how you can make your business better by using custom on hold productions . It's easy.
What to do next... If interested, you can receive a free quote and free phone compatibility analysis by clicking HERE, or the FREE Quote link located on every page on this site. Or, please call 1-877-422-1051. ------------------------------- |
| Home | FREE
QUOTE | FAQs | Custom
Samples | Music
Jukebox | Testimonials | Players | Pricing | Contact
Us | |
Music On Hold | The 7 Vital Facts You Must Know About People to Reduce Hang-Ups and Impress Your Callers...by Garrett Todd Vital Fact #1: “ You never get a 2nd chance to make a first impression. ” If you put your callers on hold and they are just beginning a relationship with you, the last impression you want to make is a bad one using SILENCE or RADIO on hold. Psychologically, your are putting yourself at a disadvantage. Vital Fact #2: Prospects are jaded and skeptical when they first contact you (even though they may be friendly) because of past bad experiences with poorly run businesses. Don't help them justify their skepticism by using SILENCE or RADIO on hold. Vital Fact #3: By default, first time callers are in a “ fragile ” psychological state about your company and their skepticism is paramount. Similar to fact #2 above, you need to handle your new callers with "kid gloves" and avoid frustration or alienation, which leads to increased hang-ups. Again, SILENCE or RADIO is to be avoided at all costs. Music on hold is your only option. Vital Fact #4: Reduce caller skepticism and you make more money. What you do to neutralize a caller's skepticism can mean the difference between a long-term profitable relationship or getting a door slammed in your face. When callers get that "warm fuzzy" feeling that they are dealing with professionals, their defenses go down, and in turn, you sell more to them, with less effort. Everybody wins. Vital Fact #5: Callers placed on hold in SILENCE report that hold times seem longer than they actually are. This means that even if they weren't on hold very long, it SEEMS to them as if they were. Perception IS reality. Result: Increased frustration and caller attrition. Vital Fact #6: If you alienate the prospect, they'll move right down the list of businesses they have in front of them, and your competitors will enjoy the fruits of their business. This is an ugly scenario and is a HIDDEN COST to a company. Point being, the caller still has a need even after they hang up with you, so they will just go right down the list of competitors who can help solve their problem. Do this with regularity, and you will make yourself poor and your competitors rich. Yuck! Vital Fact #7: When your competitors gain more market share because callers are migrating from your business to theirs, you go out of business quicker. I'm serious. Again, the more business they have, the stronger their position. The more clients you give away, the weaker your position. Do not contribute to your own business's delinquency. Make sure you use a custom message and music on hold to keep your callers "sticky" and on the line to increase your sales. What to do next... If interested, you can receive a free music on hold quote and free phone compatibility analysis by clicking HERE. Or, please call ------------------------------- |
| Home | FREE QUOTE | FAQs | Custom Samples | Music Jukebox | Testimonials | Players | Pricing | Contact Us | |
Messaging On Hold | How to Avoid Long-Term Contracts When Buying Messaging and Music On Holdby Garrett Todd The easiest way to avoid long term contracts when using music on hold is to realize first of all, that there are other options available that may better suit your payment needs. Like different pricing models. Detailed below... Pricing Models This is a very important topic because there are TWO ways in which you need to look at the cost structure of businesses that provide Custom Messaging and Music on Hold. The first is a "contract" model: This where the company signs you up for a “term contract” in which you are locked in for a certain amount of time. Most are 2,3, even 5 year contracts. You are obligated to pay a monthly fee for the term of the contract. Month after month, even if you do not use the service for a particular month. This can be compared to cell phone companies that "lock" you in to their contracts for several years at a time. It guarantees them long term cash flow, but it doesn't provide much benefit to the end user. The second is a “buy out” model: This simply means you only pay once, there are no monthly fees, no contracts, no hidden charges. Most small and medium sized business choose this option because of it's "no strings attached" approach. The buy out model can be compared to going to the store and buying a can of soup from a shelf and then going home and simply eating it. When you need more, you go buy more, but do not pay again until you update. Why more business choose the buyout model... 1) The cost of music on hold is a very small investment and does not require long term contracts or monthly charges. 2) The author of this article has worked with hundreds of on hold customers all over the country and their feedback is that they do not prefer the contract model. My guess is because we all agree there is no reason to be in a contract for something that doesn't cost very much. HINT: Choose a provider who offers a buy out pricing model instead. You pay only once and then you are off the hook. If you need more, just buy them when needed. This a small investment for on hold messaging (and while very important) need not be contractual to effectively implement.
What to do next... If interested, you can receive a free music on hold quote and free phone compatibility analysis by clicking HERE. Or, please call ------------------------------- |
| Home | FREE QUOTE | FAQs | Custom Samples | Music Jukebox | Testimonials | Players | Pricing | Contact Us | |
On Hold Music | How to Avoid Common Pitfalls When Using Music On Holdby Garrett Todd While music on hold is not a complicated product, it can be confusing because if all the various available options. This article will help you avoid the most common pitfalls that can trip up a newcomer who is looking to make the best decision for his / her business when choosing music on hold.
It is true that most providers will have good sounding voices available. However, there is more to the entire process than just a catchy voice... HINT: Look for a company who is dedicated to:
All these factors combined truly make up the "total value" of the experience in getting custom on hold messaging for your business. The web makes "price-shopping" easy, however, all providers are not equal, and you'll see this if only you do a little diligence. Caveat emptor!
Pitfall #2 - For most businesses, long term contracts are NOT necessary. The studio who offers a contract is seeking to generate steady cash flow for itself. Great for them because cash flow is important for stability. The problem is that a contract is not what most small and medium businesses need. I know because I have surveyed hundreds of my on hold clients to come to this conclusion. The feedback? You just don't like contracts when it comes to music on hold! And why should you? The affordable price for custom on hold messaging does not warrant a binding long term contract. So why do some companies lock you down? Control. If I know anything about The American People is that we don't like to be controlled. Don't get locked in to a contract and voluntarily put a fence around your freedom! HINT: Choose a music on hold provider who offers a "buy out" pricing model instead. This means you pay only once and then you are off the hook. If you need more, just buy them when needed. Also, if you wish to switch on hold music providers, there are no "cancellation clauses" that you'll have to pay.
A small investment for custom messaging and music on hold (while very important)
|
| Home | FREE QUOTE | FAQs | Custom Samples | Music Jukebox | Testimonials | Players | Pricing | Contact Us | |
Music On Hold | 7 Do's and Don'ts When Putting Your Callers On Hold...by Garrett Todd Here's where the “rubber meets the road” so listen up. There are a vital few things that you must do AND a vital few things you must NOT do, when placing callers on hold. Learn what they are below...
7 “Don'ts” When Dealing With Your On Hold Callers: • Don't put your callers on hold in silence because 70% hang up within the first minute • Don't put you callers on hold in silence because they hate it and it costs you money in lost sales • Don't put your callers on hold in silence because it makes you look amateur and unprofessional • Don't put your callers on hold using a radio or music CDs because it is illegal and the legal fines are very steep (up to $150,000 per song) • Don't alienate callers and indirectly send good business to your competitors • Don't think that first time callers aren't skeptical, jaded, paranoid and untrusting because THEY ARE! Don't give them a reason to justify their expectations • Don't do nothing after reading this report. Act now, while this is fresh in your mind.
7 “Do's” When Dealing With Your On Hold Callers:
• Do replace the Silence or Radio and/or Music CDs on hold with a custom and professional, music on hold production. • Do give your on hold listeners something entertaining to listen to while waiting on hold (custom music on hold & messaging). • Do show them that their call is important by letting them know that they are on hold, and you'll be back to the line shortly. • Do choose to impress your callers and reduce your hang ups with a custom and professional, music on hold production. • Do take the opportunity to communicate with your “captive audience” using custom music on hold and help them learn how your products and services can help make their lives better, meanwhile increase your profitability . • Do realize that custom music on hold is a small investment to make in exchange for reduced hang-ups, more informed / happier callers, and increased profitability. • Do decide to take action TODAY and learn how you can make your business better by using custom music on hold productions. It's easy.
What to do next... If interested, you can receive a free music on hold quote and free phone compatibility analysis by clicking HERE. Or, please call -------------------------------
|
| Home | FREE QUOTE | FAQs | Custom Samples | Music Jukebox | Testimonials | Players | Pricing | Contact Us | |
Music On Hold | The Little Legal Mistake (When Putting Callers on Hold) Which May Cost You $150,000 in Fines and How to Avoid Itby Garrett Todd WARNING! If you are putting your callers on hold with a RADIO STATION or MUSIC CDs , then you are breaking the law. This is not a joke. Most business owners are not aware of this but here is the proof you need… On October 17th 2002 , The Better Business Bureau Reported:
Please read that again if it didn't hit you like a ton of bricks. Friend, this is a big deal! Who is Held Responsible for Unlawful Copyright Infringement?
I don't know of many small or medium sized businesses that can weather a legal storm of fines of $30,000 EACH SONG, let alone $150,000 EACH SONG. In a nutshell, it's just not worth the risk. ASCAP, BMI, & SESAC are the main music licensing agencies in America today, and they regularly CALL businesses to find out if they are playing RADIO BROADCASTS or MUSIC CDs illicitly. If they decide to press charges, you may be in for a world of hurt. Don't take all your hard work and throw it out because you decided not to comply with the law. Ignorance is no excuse. Just like a speeding ticket. The Music On Hold Solution: The good news is that you can do something about it that will actually increase your business AND get you into compliance with the law. It's called What to do next... If interested, you can receive a free music on hold quote and free phone compatibility analysis by clicking HERE. Or, please call ------------------------------- (c) 2009 - Garrett Todd, LLC - Impress Callers - All Rights Reserved |